WHAT IS CLUBHOUSE AND WHY YOU NEED TO BE ON IT!
Clubhouse is a new type of social network based on voice—where people around the world come together to talk, listen and learn from each other in real-time. Let us give you our top 5 reasons to join the new platform that has become so popular!
What is Clubhouse?
Clubhouse is a free live audio app according to the creators it is “a new type of social product based on voice [that] allows people everywhere to talk, tell stories, develop ideas, deepen friendships, and meet interesting new people around the world. You can hop in and out of rooms listening or participating in discussions with people from around the world.”
It's audio-only, so no one cares about your appearance.
There are 2 parts to a room:
Part 1: The Stage — this is for the moderator and anyone who is speaking and the Audience of those listening.
Part 2: The Audience — When you join a room, you are automatically in the audience. The audience is divided into two parts. If you are followed by someone on the stage, you get put in the upper part of the audience, which is called
"Followed by the Speakers" and everyone else is designated as "Others in the Room". If the moderator has the hand raise function enabled you can raise your hand to be invited to the stage.
NOTE: When you move to the stage you are unmuted, so make sure to hit that mute button straight away so that the room isn’t hearing your background noise.
You have to admit that the Clubhouse crew absolutely nailed the concept of the platform. It’s like being invited to hang out with the cool sixth graders to join their club. So before we get into the reasons why this app should be your new favourite, let us share with you this popularity prophecy.
Why Should You Care?
Clubhouse is EXPLODING. The app is up to 2 million + weekly users. Much of this is driven by the FOMO effect as right now the app is invite-only. Everyone is talking about it so everyone wants to be on it. So what does Clubhouse offer you that you don't get from other social platforms. The answer is simple - engagement and connection. Sure you can make a fun 30 second Tik-Tok and maybe it will get tons of views. But what if you could bring value to them for an HOUR? What if they had the opportunity to ask questions and connect with you as well? What if you actually made a connection that goes beyond the app? Now you are starting to see the value.
Sure there are people selling this or that on the app, but the smart ones are making connections, bringing value, and then asking someone to DM them for more information.
For entrepreneurs and coaches, this platform is the perfect pipeline. There are so many rooms on niche topics. How to create a sales strategy - drop in, listen, ask questions, get some great information for free and then contact the speaker if you want to take it further. Maybe you are an expert on getting your first novel published. Host a room, have a conversation where people get to hear you, hear your struggle on how you got started, and connect with the big brands, this event is like a huge live podcast.
This all begs the question: What is special about Clubhouse & What’s going to make it stick?
The answer: Potential. Potential for creators. Potential for advertisers— and potential for brands to become both.
Let's take The Gathering. “The Gathering is a Forbes top rated business summit and a master class for brand and business leaders looking to reap the benefits of a cult-like adoration.” This year it was digital.
So we can see speakers hosting private Q&A rooms with artists to further the conversation, make connections, and learn from the best. Throughout the discussion they give a call to action - a code for an offer or a secret invite to pre book a spot in their upcoming seminar. This is done organically and more people will take advantage of it because they have spent time in the room, gotten value and it feels more authentic.
The final point is you can reach your ideal customer where they are. They can be listening in while on a walk, while doing the laundry, etc. and because it is audio-only it takes the pressure off interacting, so more people are likely to engage.on your social networks so they can sign up for your next offer.
This app offers you access to people you would probably never have access to both from a learning capacity. These people command serious $$$ for keynoting as individuals and they are all in this room for FREE.
Here’s the TLDR version:
Connection to Entrepreneurs, creatives and experts from all over the world.
Access to top marketing secrets from top brands and celebrity CEOs
Relationship Building - finding connections near and far to expand your reach and take your business further.
Education - Looking for the next big NFT to buy, there’s a room for that.
Sales - Organic reach and collaborations come through connecting on the app.
Join today and Connect with Sask entrepreneurs, Rider fans, prairie creatives, Craven go-ers and everything in between @Club Sask
Hosted by: Tanner Goetz, Braedon McLeod, Desiree Ates & Mason Gardiner.